Embrase Business Consulting

From Strategy to Execution

When decisions require detailed insight

Research performed by Embrase is deep and detailed. It is gathered from the layers of content and information available throughout the internet and in the hearts and minds of experts, influencers and customer.

Unlike standard industry reports which are produced for Fortune 1000 companies, our research is always tailored to your specific needs, and taps in to the collective intelligence of market thought leaders.

Research

When taking business decisions, it is essential to understand the elements that influence your markets, identify the drivers, and foresee the standards and trends that will emerge. Our research looks at every angle involved in the value chain, and dives into the areas of greatest importance.

You get:

Lists of potential partners, influencers, and resellers, and where to find them
Value chains with suggestions on how your solution can be "pushed" and "pulled" into the market
A better understanding of the size of your markets and the sub segments you serve, along with their expected growth

Our competitive research package let's you better understand the competition you know, and uncovers the competition you don't. You decide on the frequency and level of detail required.

You get:

Detailed report on both direct and indirect competitors
Competitor profiles with as much detailed as is required
Clear understanding of your competitors' strengths and weaknesses, and how you can uniquely position yourself against them
Monthly updates on any major changes to the competitive landscape

When conclusions need to be validated, we pick up the phone and hold structured in-depth interviews with buyers and influencers.

You get:

Detailed understanding of your customers
Validation that your product or service solves a pain for a paying customer
Better understanding of the perceived value, pricing and benefits of your solution
Knowledge on your customers and where to find more like them

All our reports come with clear and conclusive summaries, which are backed by comprehensive raw data, well documented with sources.

Here is an abbreviated sample of our research:

iPhone/iPod Touch App market

Practice Leader
David Chabot, B.A.
Partner

iPhone/iPod Touch App market

Companies count on Embrase to help them
understand what needs to be done
to achieve sales excellence.

Embrase and its clients partner together
to mutually share risks and rewards.

Does your elevator pitch accurately describe who you are, what you offer, who you sell to, and how you differentiate from your competitors?

Our clients tell you what they think about us.

Embrase really helped us to focus on the right market opportunities.

Luc Filialtreault
President & CEO

Embrase constantly impresses us with their capacity to fully understand our situation and requirements. Whenever we need help, Embrase delivers extraordinary service in no time at all.

Yvan Leclerc
Director - Marketing

Embrase has really helped us clarify our vision of our very complex markets, and has developed a growth plan and strategy that is both attainable and precise. The Embrase team even identified client leads during the BOA process. A very interesting return on investment.

Jean-Guy Lacombe
President & CEO

From start to finish, interactions with the Embrase team were simple, clear, direct and motivating. It would be a pleasure to work together again soon.

Frédéric Le Bouar
Marketing Director

With Embrase, we went from startup to market leader in 1 year.

Mario Bouchard
President

We need our companies to have access to the best available advice in order to maximise return on their sales effort and working with Embrase allows them to do so efficiently.

Josko Bobanovic
Principal

Embrase is a can-do firm. Shirt sleeves are rolled up and they work quickly to crack the nut on tough problems. Refreshing.

Peter Diedrich
President and CEO

Embrase has helped us with our strategy at different times over the past few years, and in between they are essentially our outsourced marketing team. It is great to have quality resources available as we need them.

Benoit Methot
President

What a pleasure to work with Embrase. They helped us identify and vet potential partners for our business. They are fast and to the point.

Alejandro Bitar
President

Embrase got us deals with Pfizer and Serono! Not only do they know how to land the big fish- they know how to keep them happy through the delivery process.

Michel Dubois
President

Embrase got to know us in record time. When we need an injection of new ideas and a "heavy hitter" we know who to call.

Greg Adelstein
President

A strategic marketing vision combined with a good dose of concrete. Embrase is an experienced partner that adds tremendous value to our organization, and they are always available to help us when its time for
action.

Dominic Blouin
President